Re-launch Exhibition Industry Blog

UFI - Angela Herberholz - Marketing and Communications ManagerBuilt from the ground-up with the needs of the global exhibition industry in mind, I am pleased to present the UFI blog with a clean, uncluttered design, improved functionality and rich, enhanced content. Designed and structured to mirror the value and resources of the exhibition industry, the newly revamped UFI blog will provide you with specialised, thought-provoking content.

From exhibition industry professionals

This newly redesigned blog offers quick and easy access to articles on trending topics and features, and direct access to an online community of industry peers. It has been designed and implemented based on feedback from industry professionals and blog creation experts.

From its beginning, the UFI blog has always been appreciated for providing a platform for exchange among industry peers and we continue to stimulate the exchange among experts. Over the years, the ways that readers use blogs have changed as digital solutions have evolved alongside online communities. This evolution created not only a possibility, but also a necessity, for us to revamp the blog.

UFI’s blog features a variety of in-house contributions and guest blogs from industry experts, with content covering the exhibition industry in the Americas, Asia-Pacific, Europe and the Middle East-Africa, as well as topics around Digital Innovation, Human Resources, Marketing, Operations & Services and Sustainable Development. The blog encourages best practices sharing and presents UFI’s updates and research.

 Upgraded funcExhibition Industry Blogtionalities and characteristics

You can look forward to enjoying numerous upgraded functionalities and characteristics. For starters, the performance and responsiveness of the blog have been optimised for use across all devices. The layout has been redesigned to be more user friendly and easier to navigate, facilitating the discovery of hot new topics and also permitting you to delve into the UFI blog archives.

In addition, content has been tagged and categorised, and a new search function allows you to search articles and other content by author or category. Lastly, Search Engine Optimization (SEO) methods have been applied, RSS feeds activated and enhanced social media shares created.

I hope you will enjoy the new exhibition industry blog.

I am curious to hear what you think of the new platform and how I can further improve this service for you! Thank you for sharing your thoughts with me.

By | 2018-01-23T10:55:37+00:00 January 22nd, 2018|All, Digital Innovation, Exhibition Marketing, UFI Updates|0 Comments

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