About Stephanie Selesnick

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So far Stephanie Selesnick has created 28 blog entries.

What if WE, as an industry disrupt ourselves?

Blogger: Stephanie Selesnick, President of International Trade Information, Inc. Disruption for business is defined as a radical change in an industry, business strategy, etc., especially involving the introduction of a new product or service that creates a new market. We know change is coming and that exhibitions have to evolve now, or go away. For example, look what digitalization has done. Can you imagine an exhibition without a website, LinkedIn group and some kind of social media presence? [...]

By | 2017-12-10T11:55:26+00:00 September 18th, 2017|All, Americas, Best Practices|0 Comments

Sharks, biodynamic vineyards and the exhibition industry (part 2)

Interview with UFI Global Congress 2017’s Keynote Speaker, Johan Reyneke, Founder & Owner of Reyneke Wines in South Africa (Part 2 of 2). Stephanie Selesnick: Please share your Cornerstone program encouraging home ownership and education for the winery’s workers and their families. How did it come about and where do you see it being in five years from now? Johan Reyneke: This ties in with biodynamics (part 1). We have to look after nature, profitability and people (who comprise the 3rd leg o [...]

By | 2017-12-10T11:55:26+00:00 August 15th, 2017|All, Management, Middle East – Africa|0 Comments

Sharks, biodynamic vineyards and the exhibition industry (part 1)

Interview with UFI Global Congress 2017’s Keynote Speaker, Johan Reyneke, Founder & Owner of Reyneke Wines in South Africa (Part 1 of 2). Johan will share his story of overcoming obstacles and leading change within the winemaking industry in South Africa - and how to apply some of the lessons he has learned to our businesses. Since many of us don’t know anything about you past your bio, we’d like to know a bit more about Johan. Stephanie Selesnick: How long have you been surfing? How many cl [...]

By | 2017-12-10T11:55:26+00:00 August 8th, 2017|All, Middle East – Africa|0 Comments

Can you afford not to be there? (part 2)

Interview with Alex Granger 84th UFI Global Congress Moderator (by Stephanie Selesnick part 2 of 2). South Africa, “the Rainbow Nation”, with eleven official languages, the largest economy of any African country and global recgnition as the birthplace of Nobel Peace Prize winner, Nelson Mandela, this is the country that has been selected to host UFI’s 84th Global Congress. The Congress will take place at the Sandton Convention Centre in Johannesburg on 1-4 November 2017. Learn more about Alex Gr [...]

By | 2018-01-16T13:32:54+00:00 August 1st, 2017|All, Middle East – Africa, UFI Updates|0 Comments

Can you afford not to be there? (part 1)

Interview with Alex Granger 84th UFI Global Congress Moderator (by Stephanie Selesnick part 1 of 2). “Raising the Odds – Pressures and Profits in the Exhibition Industry”, is the theme of this year’s UFI Global Congress (1-4 November in Johannesburg, South Africa) . With a rich variety of presentations, case studies, research, panel discussions, hot seat interviews and special interest-group discussions, the Global Congress offers you a high-level platform where participants can gain greater kno [...]

By | 2017-12-10T11:55:26+00:00 July 10th, 2017|All, Middle East – Africa, UFI Updates|0 Comments

We must treat our exhibitors better!

Blogger: Stephanie Selesnick, President of International Trade Information, Inc. At last month’s European Conference (formerly the European Open Seminar) in Cologne, Germany, Mark Brewster, Founder and CEO of Explori, shared the results of a joint UFI-Explori study of European Net Promoter Scores (NPS) for venues, exhibitors and visitors. One of the more interesting findings, besides the fact visitors rate toilets as the most favorable aspect in a venue - even above WiFi - were satisfaction scor [...]

By | 2017-12-10T11:55:26+00:00 June 12th, 2017|All, Americas|1 Comment

Interview with David Boon, UFI European Conference’s Moderator

Blogger: Stephanie Selesnick, President of International Trade Information, Inc UFI’s European Conference (Open Seminar) takes place May 10-12 in Cologne, Germany. With five billion Euros being invested in venues and venue infrastructure within the next 10 years, this Conference is focused on the future exhibition industry. I had a chance to speak with the event’s Moderator, David Boon, General Manager, International Business Development, Brussels Expo, Belgium about the upcoming event. To stay [...]

By | 2018-01-16T13:31:32+00:00 April 24th, 2017|All, Europe|0 Comments

Sustainability In Not Only About Being Green

Blogger: Stephanie Selesnick, President of International Trade Information, Inc. Last month I had the opportunity to attend two UFI conferences in Singapore: the UFI Educational Forum on Sustainability 2017 and the UFI Open Seminar in Asia. They were both excellent events featuring top-notch speakers and education. It was my first time attending the annual Sustainability Seminar and found it quite interesting. Being from the Western United States and now living in Las Vegas (trade show capital [...]

Genexpo – a Mexican initiative to organically develop new, bigger and better expos

Blogger: President of International Trade Information, Inc Instead of doing a Familiarization (FAM) trip, why not help launch and grow shows already in your building? Here is an innovative initiative one second-tier Mexican convention center sponsored to increase business. Genexpo is an exhibition-mentoring program co-founded and produced by MICE Market, Tecnológico de Monterrey (a University) and Amprofec, the Mexican Association for the Exhibition Industry. We spoke with José Navarro, Vice-Cha [...]

By | 2017-12-10T11:55:26+00:00 February 16th, 2017|All, Americas|0 Comments

10 Reasons Why I’m attending UFI’s Open Seminar in Asia and Educational Forum on Sustainability

Blogger: Stephanie Selesnick, President of International Trade Information, Inc I attended my first European Seminar #ufibasel last year in Basel, Switzerland and found the education and networking to be excellent. Open to UFI members and non-members, my expectations are high for the two events taking place this February 21-24 in Singapore #ufisingapore for the following reason:  Singapore – the City-State is world famous for many reasons, among them sustainability in the face of limited natural [...]