Coming Out Of Your Shell

Mash Media MD Julian Agostini reflects on the shell scheme model after a close encounter with the dog’s dinner… On my daily walk the other day, I narrowly avoided stepping in some dog excrement. And, after my instant irritation at the careless dog owner had subsided, along with the relief that I wouldn’t spend the afternoon hosing off my Italian boots, it occurred to me how unusual accidents of this nature are these days. Certainly, there was a time in my youth that coming home or turning up at [...]

COVID-19 and its Impact on 2020

UFI recently released the impact of COVID-19 on the 2020 global exhibition industry with its 26th Global Barometer. It may be summed up in one word: OUCH! By all accounts, 2020 was a painful year of severe contraction for the industry – down by 68% from 2019’s figures. As one could expect, profits were also down in 2020, ranging from 47% in the Asia-Pacific region and Europe, 50% in North America, to 58% in the Middle East & Africa, and 64% in Central and South America. This latest 191 page [...]

A message from UFI President Anbu Varathan

Dear colleagues, dear friends, We’re just one month into the new year, so let me wish you all the best for 2021 – and to our colleagues in China, with Chinese New Year just ahead, my best wishes for the Year of the Ox. December and January have been dominated by two COVID-19 developments: the approval and international rollout of the first set of vaccines against the virus, and the emergence of a new, more infectious strain, leading to additional lockdowns and travel restrictions in many parts o [...]

Takeaways from Part 2 of the UFI-Explori Global Recovery Insights 2020 Study

“Return on Investment (ROI) from digital events is a something 75% of exhibitors are still searching for, although one in four say the ROI is better than face-to-face events,” commented Sophie Holt, Managing Director of Explori, UFI’s research partner about Part 2 of the UFI-Explori Global Recovery Insights Study released late last year. “As the generally lower total cost of exhibiting equates to a lower investment, a lower return might be needed to ‘balance the books.’” Part 1 of the study was [...]

SISO/UFI Deeper Dive: Case Study on IGES & SMGS

Show & Sell: An inside look at two gift shows — one by Emerald and one by Clarion — that were held in-person in November 2020 in Tennessee If you build a marketplace during COVID-19, will exhibitors and attendees come?  The answer was clearly yes for the International Gift Expo of the Smokies (IGES), produced by Emerald, and the Smoky Mountain Gift Show (SMGS), produced by Clarion Events North America - the first B2B events in the U.S for these independent show organisers since the onset of [...]

SISO/UFI Deeper Dive: Case Study on Connect Marketplace

What do event planners want more than anything in 2020? To meet in person. While that has largely been unfeasible due to COVID-19, one independent show organiser, Tarsus Group, found a way to produce a hybrid hosted buyer program and trade show in October in the U.S. To help members understand the full picture, SISO and UFI take a deeper dive by including perspective from convention center management, an attendee, and an exhibitor on their show experience. Click here to read the report If you wa [...]

UFI Report: The Exhibition Industry in Latin America

At 528 pages, covering 27 sectors and including 16 different country reports, UFI’s Exhibition Industry in Latin America (LATAM) Report released at the end of 2020 is the most definitive report on the region since AFIDA last released an exhibition industry status report eight years ago. This new UFI LATAM Report contains key findings including the number of shows, trends and economic development of the region. Ana Maria Arango, Regional Manager of UFI for LATAM oversaw the mammoth effort, with t [...]

Economic Outlook: What industry leaders (you) need to know

What’s the economic outlook in light of the ongoing pandemic crisis, slowing economic growth and geopolitical changes? Has the economic crisis reached the bottom yet? In which countries and sectors is China investing? Will we see a trade war between China and U.S. despite a new presidential administration? Dr. Florence Eid-Oakden, CEO & Chief Economist at Arabia Monitor Research & Strategy, offered answers to these questions during a keynote at the #UFICongress. She provided key data to [...]

Q&A about Geopolitics with Wolfgang Ischinger

How will the pandemic impact global stability? “We have lost almost all of the certainties upon which our foreign policy assumptions have been built for decades,” said Wolfgang Ischinger, a German diplomat who served as the German Ambassador to the U.S. and the U.K. “We live in an extremely volatile world with enormous challenges to our societies and our countries.” Ischinger, who has served as Chairman of the Munich Security Conference since 2008, offered his views on the today’s geopolitical c [...]

9 Learnings about COVID-19 from a Virologist

COVID-19 case counts, virus maps, lockdowns, restrictions, cancelations, postponements have lead the daily news for months. Since COVID-19 was first reported on Dec. 31, 2019, the endless loop of 24/7 media coverage has created fear and uncertainty across the globe. What can we learn when we take a step back and look at the bigger picture through the lens of one virus expert? Current situation: Against a backdrop of COVID-19 cases running lower in Asia, spiking in Europe and hitting record highs [...]