UFI Blog – The platform for the Exhibition Industry
UFI brings together those who build, maintain, and support the world’s market places: trade show organisers, venue owners and operators, service providers, and national as well as international associations of our industry. The UFI Blog shares the voices of industry professionals around the globe. We invite you to become part of the community, supply your comments and share your ideas. Enjoy reading – Your UFI team
From Experiment to Essential: UFI’s AI Journey Across Continents
The exhibition industry is no stranger to innovation, but the integration of artificial intelligence (AI) has marked a new era of possibilities. At UFI, we’ve embarked on an exciting journey to harness the power of AI, transforming the way we organize and experience events.
AI: IN or OUT(sourced)?
There is no doubt that AI has been on everyone’s mind in the past months. It seems every tradeshow organiser has started initiatives to probe, validate, experiment, investigate or even implement AI in their business environment.
Update from the CEO: July/August 2024
What a week we had in Zurich in June – welcoming 300 members and colleagues from more than 40 countries and regions for the many kinds of meetings, including the European Conference. It was surely memorable for all of us who were there (thanks in large part to our hosts, Messe Zürich) – and as the data from our social media analytics show, the events generated an extremely good number of posts and pictures shared online.
Letter from the UFI President: July / August 2024
With June wrapping up, the first half of 2024 already lies behind us. On my way back from the European Conference a few days back, I scribbled down some notes, remembering some of the things I have experienced as your UFI President. The list got surprisingly long very fast – a testament to our association's intense work, always encouraging us to be a part of it.
Exhibitions as part of the Decarbonisation of Energy Movement
The MICE Industry has played an important part in leading the economic impact of business travel. Namely, TCEB is continuously leading the MICE industry in Asia by embryonic development with Social Impact studies and calculation of Social Impact from the MICE industry - Social Impact may be interpreted as any changes people make with the intention to solve social challenges or deliberate attempts to effect positive change.
Letter from the UFI President: June 2024 edition
We are a few days out from our European Conference in Zurich. The content looks promising, and I personally am especially looking forward to meeting face to face with this year’s group of our Next Generation Leaders, having chaired the selection jury.
Exhibition as part of the Medical Tourism Ecosystem
The MICE Industry has played an important part in leading the economic impact of business travel. Namely, TCEB is continuously leading the MICE industry in Asia by embryonic development with Social Impact studies and calculation of Social Impact from the MICE industry - Social Impact may be interpreted as any changes people make with the intention to solve social challenges or deliberate attempts to effect positive change.
Update from the CEO: June 2024 edition
In recent weeks, at various industry events, I have had many conversations with UFI members from around the world and colleagues from other event industry segments. In many cases, we ended up discussing expectations towards UFI and other industry associations. Specifically around the question of what members - be they businesses or individuals - expect to receive in return for their membership fees. What is the “deal,” what are the expectations, and how can associations deliver against these?
The New Paradigm: How Low-Code and No-Code Reshape Enterprise Software Solutions
Software design and development have traditionally been associated with the artistry of expert developers and programmers, but digital transformation has opened new possibilities. Low-Code and No-Code (LC/NC) platforms are tools that allow even those with less technical expertise to participate in the application development process.