Currency Wars
Posted by Barry Siskind Community Manager As if wars [...]
The Care and Feeding of International Exhibitors
Posted by Barry Siskind Community Manager Participating in an international [...]
Technical speakers
Today we are turning our attention to the technical program. Are the criteria you use different than that used for keynotes?
The criteria for choosing the right keynote speaker
We all understand the value a high-profile keynote speaker can bring to our conferences and trade fairs but choosing the right speaker can sometimes be a challenge
The Shifting Sands in Dubai
A year ago the stories from the middle east were filled with doom and gloom. Overbuilt, underutilized facilities in a recessionary economy left people wondering if the massive investment in this region was nothing more than a series of foolish bets.
The Meaning of Value
Organizers will be faced with new challenges, the most significant being the way exhibitors find value in their exhibition investment.
What’s in a name?
In an age of takeovers, closures, co-joining efforts, shrinking markets and highly specialized fairs, one might rightfully ask what’s in a name. If you’re shaking your head wondering what the answer is for you, then you must also be pondering the follow-up question – how much effort is maintaining a name worth?
Fire your Exhibitors
Wouldn’t fair organizers be prudent to weed out the exhibitors who affect their fairs negatively and replace them with newer exhibitors who can add pizzazz to their overall exhibition?
Put Your PDA Away
Living in a connected world has put one more barrier in our path. The solution, in my opinion, is not rocket science; it comes down to two common sense actions:
The Metrics of the Educational Seminar Program
Attracting high value delegates to an exhibition can be doomed, without a powerful seminar and workshop lineup. Yet, the issue of measurement is often left to the discretion of the conference and exhibition organizer.