Far from extinct, the Mercosur roars
Antony Reeve-Crook, Director, ArciMedia Ltd. Twenty years in the making and the European Union has finally signed the paperwork on a trading deal with the Mercosur trading bloc in the Americas, a deal that creates the largest multinational trading market in the world at 780 million people. It’s big news for EU organisers active in the region, such as Reed and Clarion, which represent many EU companies looking to enter or grow in the Mercosur members Brazil, Argentina, Paraguay and Uruguay (Ven [...]