Sharks, biodynamic vineyards and the exhibition industry (part 1)

Interview with UFI Global Congress 2017’s Keynote Speaker, Johan Reyneke, Founder & Owner of Reyneke Wines in South Africa (Part 1 of 2). Johan will share his story of overcoming obstacles and leading change within the winemaking industry in South Africa - and how to apply some of the lessons he has learned to our businesses. Since many of us don’t know anything about you past your bio, we’d like to know a bit more about Johan. Stephanie Selesnick: How long have you been surfing? How many cl [...]

By | 2017-12-10T11:55:26+00:00 August 8th, 2017|All, Middle East – Africa|0 Comments

Can you afford not to be there? (part 2)

Interview with Alex Granger 84th UFI Global Congress Moderator (by Stephanie Selesnick part 2 of 2). South Africa, “the Rainbow Nation”, with eleven official languages, the largest economy of any African country and global recgnition as the birthplace of Nobel Peace Prize winner, Nelson Mandela, this is the country that has been selected to host UFI’s 84th Global Congress. The Congress will take place at the Sandton Convention Centre in Johannesburg on 1-4 November 2017. Learn more about Alex Gr [...]

By | 2018-01-16T13:32:54+00:00 August 1st, 2017|All, Middle East – Africa, UFI Updates|0 Comments

Update from the UFI President

Blogger: Dr Andreas Gruchow, UFI President. We’ve all sensed the excitement of working on an exhibition as part of a diverse professional team. Global Exhibitions Day exceeds expectations When individual skills, enthusiasm and ideas combine to make a whole that is bigger than the sum of its parts. For me, on 7 June 2017 – Global Exhibitions Day – this team energy spread to world level. Motivated people came together from across the  exhibitions industry to show their support. It was a fantastic [...]

Can you afford not to be there? (part 1)

Interview with Alex Granger 84th UFI Global Congress Moderator (by Stephanie Selesnick part 1 of 2). “Raising the Odds – Pressures and Profits in the Exhibition Industry”, is the theme of this year’s UFI Global Congress (1-4 November in Johannesburg, South Africa) . With a rich variety of presentations, case studies, research, panel discussions, hot seat interviews and special interest-group discussions, the Global Congress offers you a high-level platform where participants can gain greater kno [...]

By | 2017-12-10T11:55:26+00:00 July 10th, 2017|All, Middle East – Africa, UFI Updates|0 Comments

Global trade fairs connect globalized industries worldwide

  Blogger: Olaf Schmidt, head of Textiles & Textile Technologies at Messe Frankfurt, Germany. Since the 1980s industries have been growing together worldwide as a result of globalization and digitalization. Value chains have spanned the globe as new production sites and new markets were created that no one could have dared to dream of. At the same time, suppliers and customers alike can obtain information and engage in business online at any time around the world. This development has n [...]

Global Exhibitions Day marks the exhibition industry

The biggest promotional campaign that our industry has ever seen is just around the corner. I love this global initiative. It is uniting people across our industry regardless of their position, employer, level of experience, origin, culture, language, gender,… we all share the same passion for the exhibitions industry. GED - 7 June 2017 - is a chance for us all to celebrate the exhibition industry and highlight its positive impact on jobs, business, people, innovation and local investment! I am, [...]

Steps to creating your “Green Team.”

Posted by Barry Siskind UFI’s Community Manager With the March 11th UFI Sustainable Development Focus Meeting in Hong Kong quickly approaching now is a good time to examine your sustainable practices. An important issue to developing good sustainable practices rests in the quality of the team charged with the responsibility of implementing your plans. A recent post by US based MC2 addresses four practical steps that will ensure your “Green Team” is working at their very best. The four steps are: [...]

The value of the cloud for exhibitions

Posted by Barry Siskind UFI’s Community Manager The cloud holds great promise for the exhibition world. From an organizers point of view, cloud computing allows them to offer such things as e-commerce, product portfolios and social architecture for each exhibition with relative ease. Cloud technology means that these same organizers do not have to spend the time and money creating these benefits on their own. The cloud makes life easier for organizers and therefore their exhibitors and visitors. [...]

The visitor revolution

Posted by Barry Siskind UFI’s Community Manager It’s June and time for the must anticipated annual International Summer University. The education program will be held from June 4 – 6 in Cologne. This year’s theme is “Visitor Revolution – Targeting, Motivating and Satisfying the 21st Century Visitor. The opening address is by UFI’s Managing Director, Paul Woodward. His presentation is titled, “A Global Perspective on the Exhibition Industry.” I asked Paul to answer a few questions to give our fol [...]

Harness the power of billions of photographers.

Posted by Barry Siskind UFI’s Community Manager You want to create an event where your visitors say, “I want to tell people about that.” According to Biz Bash founder and CEO David Adler, harnessing the power of your visitors to magnify those things they experience at your events, is the underlying rationale behind a social media strategy. In a short five and a half minute video, Adler talks about the importance of surprising visitors with the unexpected. We used to call these “Kodak Moments.” I [...]