Virtual versus face to face
The Trade Show News Network (TSNN) has recently released a comprehensive study titled 2010 Virtual Event Report: Insights and Trends from Industry Insiders.
Hotels can lose repeat business with poor Wi-Fi Service; and so can you
Hotels can lose repeat business with poor Wi-Fi Service;
Six Social Media Trends for 2011
Six changes in social media to watch for
Fordlandia
Those who attempt to take a strong brand and replicate it world-wide must pay attention to culture, politics, business habits and attitudes in local communities.
Inequality in the exhibition industry
In spite of a general consensus that women should have the same rights as men, people in many countries still report that gender inequality persists.
Exhibit Recall
The highly anticipated report by the US based Center for Exhibition Industry Research (CEIR) titled, An Analysis of changes in the Key Factors Affecting Exhibit Recall in the Last decade, has been released.
Video Streaming on Web2.0
I believe that we are on the verge of a new way of promoting our events. Those organizers who embrace the technology early will be in a strong position to modify their approach as tools like video streaming mature.
UFI’s New President Takes the Helm
UFI’s New President Takes the Helm
The Battle of on-line versus face to face rages on
One crucial answer that evades us is the effect of on-line shopping versus the experience of face to face. Do we need both? Is one better that the other? Are customers shifting away from the need to experience for the convenience of on-line purchasing?
The Unstoppable Return of Asia
Dean and Professor Kishore Mahbubani will be one of the key-note speakers at UFI’s 77th Congress in Singapore