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What are US Organizers Looking for When Going Offshore?

Stephanie Selesnick, International Trade Information, Inc. One of the more anticipated sessions at the upcoming UFI European Conference taking place in Birmingham, UK from May 15-17 is the Glocalization 1: U.S. Players Reaching Out moderated by Gabrielle Weiss, Publisher and Editor, Trade Show Executive, Mary Larkin, Executive Vice President, Diversified Communications, Cassandra Farrington, Co-Founder and CEO, Marijuana Business Daily; President at Anne Holland Ventures Inc. and Dianna Steinb [...]

By | 2019-04-24T08:19:32+00:00 April 12th, 2019|Americas, Europe, Exhibition Marketing|0 Comments
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Exhibitor Retention – Are You Doing All That You Can?

Stephanie Selesnick, International Trade Information, Inc. Jefferson Davis, President of Competitive Edge, is a self-described, “Trade Show Productivity Expert” with more 30 years of experience in training exhibitors and working in exhibitions. We recently discussed one of his passions – exhibitor retention. In the United States, the average exhibition has 76% exhibitor renewals. That’s still 24% of exhibitors who are not returning – and must be replaced annually. That’s a lot of companies! Ev [...]

By | 2019-02-11T11:26:08+00:00 February 11th, 2019|All, Americas, Exhibition Industry, Exhibition Marketing|1 Comment
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Do You Know Your Competition?

Stephanie Selesnick, International Trade Information, Inc. Last year, in a post- show survey from one of the largest United States largest exhibitions, I was happily surprised by this question: Thinking about the future of the industry, are there any shows that could “steal the thunder” of the XYZ Show or that your company might attend instead of the XYZ Show? Which show and why? This annual exhibition has engaged exhibitor and visitor bases. Exhibit space sells out every year and there is a w [...]

By | 2019-01-17T15:02:58+00:00 January 17th, 2019|All, Americas, Best Practices, Exhibition Industry|0 Comments
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Make 2019 the year we captivate our audiences

Antony Reeve-Crook, Director, ArciMedia. Happy new year to you all and may your 2019 be equally as newsworthy a year as 2018 was. Some big deals went public in the closing weeks which is both aspirational and reassuring for those in the industry hoping to follow in their footsteps. It appears that buyer confidence is high and the clever money is on us all witnessing more industry-shaping private-equity acquisitions before the fireworks bring this year to a close. However, we also witnessed som [...]

By | 2019-01-10T14:08:03+00:00 January 10th, 2019|All, Americas, Asia – Pacific, Best Practices, Europe, Exhibition Industry, Topics, UFI Updates|3 Comments
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The importance of tugboats when tankers run aground

Antony Reeve-Crook, Director, ArciMedia Ltd. When the US-Mexico-Canada trade agreement the USMCA (aka the new NAFTA) was signed earlier this year, exhibition industry observers said that it should yield financial growth and political negotiations that would complement the creation of trade shows in this part of the world. We all (according to social media at least) breathed a collective sigh of relief. Our consternation instead returned to Trump’s foreign economic policy on the other side of t [...]

By | 2018-12-11T13:39:02+00:00 December 11th, 2018|All, Americas, Asia – Pacific, Exhibition Industry|3 Comments
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Trade wars – What is your plan?

Trade wars are poison for our industry. I think this is a statement the majority would support. By Tesi Baur, CEO MBB-Consulting Group Exhibitions rely on free-trade, on a non-political platform for open discussion, on building relationships with customers, suppliers, partners and even competitors. The opportunity to trade without the constraints of suffocating red-tape, to conduct business in foreign regions without complex bureaucracy and to have the opportunity of forging partnerships to brea [...]

By | 2018-10-12T09:20:26+00:00 October 12th, 2018|All, Americas, Asia – Pacific, Best Practices, Europe, Exhibition Industry, Middle East – Africa, Topics, UFI Updates|0 Comments
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Stephane Garelli on the economy & the exhibition industry

Stephane Garelli, Professor at IMD, and the founder of the World Competitiveness Centre and Professor at the University of Lausanne. With a few weeks to go to UFI's Global Congress, we reached out to Stephane Garelli, who will deliver a keynote about global economic developments. He is a Professor at IMD, and the founder of the World Competitiveness Centre and Professor at the University of Lausanne. Stephane’s work focuses primarily on how countries and businesses compete in International mar [...]

By | 2018-10-01T14:03:44+00:00 October 1st, 2018|All, Americas, Asia – Pacific, Best Practices, Europe, Exhibition Industry, Middle East – Africa, UFI Updates|0 Comments
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Mexico’s triumph and tribulation in Trump’s wake

As we land in Mexico for the first UFI LatAm Conference (World Trade Centre, Mexico City, 18-19 September) we do so on firmer ground following last month’s Trump-Mexico trade agreement. “Markets rose in relief when America and Mexico announced on 27 August that they had agreed on changes to the [24-year-old] North American Free Trade Agreement (NAFTA),” published The Economist the day after Trump made Congress aware of his intent. The revised pact between the US and Mexico (America’s third bigge [...]

By | 2018-09-18T14:19:01+00:00 September 18th, 2018|All, Americas, Best Practices, Exhibition Industry, Exhibition Industry Research, UFI Updates|0 Comments
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UFI Next Generation Leadership Grantee – meet Lilian Burgardt

2018 UFI NGL Grantee - Lilian Burgardt, Head of Digital Products - Informa Brazil. Meet Lilian Burgardt, Head of Digital Products - Informa Brazil, one of the four recipients of the UFI Next Generation Leadership Grant (NGL). Lilian Burgardt, one of the four recipients of the 2018 NGL Grant, and I had a chance to catch up earlier this month. The UFI NGL Grant is awarded to future leaders of the exhibition industry for exceptional initiative in driving change and innovation within their differe [...]

By | 2018-09-13T14:06:48+00:00 September 13th, 2018|All, Americas, Asia – Pacific, Best Practices, Digital Innovation, Europe, Exhibition Industry, Exhibition Marketing, Management, Middle East – Africa, UFI Updates|0 Comments
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Peru sailing with, not against, global headwinds

With the inaugural UFI Latin America Conference taking place in Mexico City next month, the exhibition industry will soon be paying more attention than usual to a region with a combined GDP of almost $9.5 trillion (Caribbean countries taken into account). The region presents a mixed bag in terms of opportunity for global organisers and I'm interested to see what the focus of conversation will be both on stage where the content is planned, and in the breaks where the discussion will not be filter [...]

By | 2018-08-30T08:39:03+00:00 August 30th, 2018|Americas, Exhibition Industry, Exhibition Marketing, UFI Updates|0 Comments
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