The theme of the UFI Open Seminar in Ghent, Belgium is “Invention and Reinvention: Developing your Exhibition and Keeping it Fresh.” It promises to be two days packed with lots of information presented by a stellar group of industry professionals.
Katarina Hamma, Executive Director, Capital Shows, Messe München will be one of the speakers at the upcoming UFI open seminar in Ghent. The title of her presentation is “How to become a global leader; the example of BAUMA.”
A recent study titled “Attendee Acquisition Challenges of Large Shows,” complied by US based Sam Lippman who runs the Large Show Roundtable revealed some interesting results.
Posted by Barry Siskind Community Manager The UFI Open Seminar [...]
Conference fatigue is one malady organizers must recognize and deal with to ensure delegates are maximizing their experience.
The world of exhibitions has changed in the past three decades and I thought it might be interesting to ask you all if you would help me create a list called the Ten Things Everyone Should Know about Exhibitions. I am really interested in hearing your suggestions.
One of an organizer's chief difficulties is convincing their exhibitors that their participation in an event is worth the effort (and expense).
What do Media 10, Messe Frankfurt and Reed Midem have in common?
Posted by Barry Siskind Community manager In a previous [...]
Who says trade fairs aren’t cool? Giovanna Duca of Studi e Strategie of Milano brought two interesting examples of how trade fairs have become an excellent background for drama and intrigue.