TCEB sets up the first milestone of “Thailand LOG-IN Events”

TCEB sets up the first milestone of “Thailand LOG-IN Events” to energize the economy with trade exhibitions. TCEB reviewed the first year of “Thailand LOG-IN Events,” the master plan to boost Logistics, Infrastructure, and affiliated target industries. The bureau promoted international trade exhibitions and officially announced allies in both government and private sectors while the strategic directions of 2021 was also announced. Aiming to step up the foundation development plan and enhance the [...]

Case Study: Entrance examination of the Laurea University of Applied Sciences

Entrance examination of the Laurea University of Applied Sciences, organised by Messukeskus Helsinki and in co-operation with Laurea, took place October 26-29, 2020 in Messukeskus Helsinki, Expo and Convention Centre. The show welcomed 5,000 participants  (1,100 to 1,450 persons/day) over 4 days! What % of the attendees were international (exhibitors, visitors): Laurea is an international university of applied sciences with approximately 7,800 students. The exact number of international applican [...]

Case Study: The Finnish War Veterans Federation

The Annual Meeting of the Finnish War Veterans Federation, organised by Messukeskus Helsinki in Co-Operation with The Finnish War Veterans Federation, took place in September 2020. This event welcomed 200 particpants during the course of the day, and included welcoming lunch and special programme. What % of the attendees were international (exhibitors, visitors): This was a purely domestic event. What were the most important factors contributing to the re-opening events overall success? COVID-19 [...]

Meet Speaker Celia Navarrete

Mexico-based Celia Navarrete is both the current president of AMPROFEC, the Mexican Association for the Exhibition Industry and Vice President, Construction of Informa Mexico. She was part of a panel 'Government and Associations' during the 87th UFI Global Congress. Her focus is on successfully restarting the expo industry in today’s world, with today’s safety concerns top of mind, and she’s not alone. To help Mexican federal and local governments understand how different face-to-face business e [...]

Meet Speaker Lucia Palacios

Lucia Palacios, the Commercial Promotion Coordinator for VESTEX, the Apparel and Textile Association of Guatemala is part of The Future Ahead, a panel discussion during the UFI Global Congress on Tuesday, November 17 at 12:20pm (Bogota, Colombia time). Guatemala’s exhibition industry is comprised of mostly association shows with a few commercial enterprises producing proprietary expos. VESTEX, an UFI member joined the associationfor exposure to international exhibitions and the high level of edu [...]

Meet Speaker Laura Barrera

Tarsus Mexico held physical exhibitions this quarter, then made the decision to hold off on anymore until March 2021, hoping the spring will bring warmer weather and less COVID-19 cases. The shows that were held had great, enthusiastic exhibitors and visitors – and followed safety protocols to the letter. Laura Barrera, Group Show Director of Tarsus Mexico is a panelist on the Industry Leaders session at the upcoming UFI Global Congress, Tuesday, November 16th at 9:45am (Bogota, Colombia time). [...]

Message from UFI President Mary Larkin – November 2020

It is hard to believe that a year has passed since I accepted the role of President of UFI during the 2019 Congress in Bangkok.  And what a year it has been!  As I write my final column as President, I marvel at how the industry has come together in a time of crisis and is ensuring that we will come out of this pandemic stronger and better than before. As we entered a new decade, we had no idea what was going to hit our industry.  During the CEO Summit in Rome in February, the discussion around [...]

Message from UFI President Mary Larkin – October 2020

Resilience and People As we enter another month of the COVID-19 crisis, it’s impact on our industry, our businesses and our lifes is still growing. We are all striving within ourselves to be resilient, to plan events in the midst of uncertainty, to “pivot” to other revenue streams and to hang on to the positive news from elsewhere and glimmers of hope that we see around us.  While events are reopening in many countries, there is confusion as to the value they bring to an economy in many others. [...]

Yes, the quality of exhibiting companies at your show matters

During the recent #UFIConnects Webinar featuring some results of the latest UFI & Explori Global Recovery Study (with funding from SISO), there were a couple of questions which were notable. They were around factors visitors consider when deciding whether or not to attend an exhibition. The number one determining factor was the quality of exhibiting companies with 71% of respondents citing it as a huge influence, and another 22% saying it has some influence. That’s 93% of visitors looking at [...]

TCEB’s Exhibition department’s launch a new campaign, “Thailand LOG-IN Events”

The Thailand Convention and Exhibition Bureau (TCEB) has joined forces with the Eastern Economic Corridor (EEC) and Pattaya city to launch a new exhibition master plan, “Thailand LOG-IN Events,” under the exhibition industry recovery campaign, Re-energizing Exhibition. TCEB’s vision for the Thailand LOG-IN Events is to collaborate the scheme of support policy, subvention, and facilitation between TCEB, EEC, and Pattaya city, to encourage industry stakeholders to expand their new profiles or crea [...]