Everyone is a Consumer First

We are consumers first and foremost, and as such, our attendees, exhibitors and stakeholders expect face-to-face, business-to-business events to be more like the experiences encountered at festivals, concerts, and other live events. Unfortunately, most exhibitions are not. Here are a few thoughts to modernize trade shows so they are more interactive and entertaining for attendees. They are based on ideas expressed at the recent XLIVE Esports Summit in Los Angeles, USA. For those of you who have [...]

Keeping Your Exhibition Relevant in the Future

The UFI European Conference  theme this year is Future Proof Exhibitions. Keynote speaker Francis Friedman, President of trade show consultants Time & Place Strategies plans to have a strategic conversation with delegates on Future Building and Future Profiting of Exhibitions. Friedman says, as we look to the future “Attendee acquisition will no longer be simply telling people they will get ‘excellent networking opportunities, see the latest products on the show floor, and get access to educ [...]

By | 2018-03-19T09:49:47+00:00 March 15th, 2018|All, Digital Innovation, Exhibition Industry|0 Comments

How will we remember 2017?

As we wind down for another year, I found myself reflecting on the key development that for me will come to define the exhibition industry in 2017. In the private sector we have seen some major development, perhaps led by the entry of Blackstone Group, a private equity firm with funds of more than US$368bn under management, into the exhibitions industry. Blackstone bought UK organiser Clarion from Providence Equity for a sum reportedly close to £600m, giving it a solid foothold in Europe. This f [...]

By | 2018-01-23T09:20:52+00:00 December 15th, 2017|All, Exhibition Industry, UFI Updates|0 Comments

Jochen Witt to deliver his 10th and final Global Industry Review at the UFI Congress

For the past ten consecutive years, Jochen Witt has presented the Global Industry Review at each annual UFI Congress in Johannesburg, South Africa. The annual “State of the Global Industry” presentation is seen by many as the “cannot miss” session of the event. Stephanie Selesnick: Would you share a bit about your upcoming session at the UFI Global Congress in Johannesburg? Jochen Witt: This year, my presentation will be composed of three parts: Global politics and the economies of the most impo [...]

By | 2017-12-18T13:59:33+00:00 October 9th, 2017|All, Exhibition Industry Research|0 Comments

It has been an incredibly interesting, exciting and rewarding experience!

Blogger: Dr. Andreas Gruchow, UFI President Dear colleagues, dear friends, They say that time flies when you are working hard and having fun – and I totally agree.  Almost a year has passed since I was handed the President’s gavel in Shanghai at the 83th UFI Global Congress. It has been an incredibly interesting, exciting and rewarding experience and one of the shortest years in my life. These last words of welcome in my presidency provides the opportunity to review the progress we’ve made toget [...]

By | 2017-12-08T09:39:34+00:00 October 4th, 2017|All, Exhibition Industry, UFI Updates|1 Comment

A healthy market for an evolving healthcare industry

Blogger: Mrs. Jaruwan Suwannasat Director, Exhibition and Events Department of TCEB Evolving healthcare technologies, a rising middle class increasingly able to afford them, as well as an ageing population that needs them, is taking Southeast Asia’s health and wellness industry into a new era. And in the centre of the region, Thailand’s healthcare and wellness industry is particularly well positioned for commercialisation, due in part to the Government’s Thailand 4.0 vision. Or so said a panel o [...]

By | 2017-12-08T09:35:56+00:00 July 3rd, 2017|All, Asia – Pacific|0 Comments

What is the future of Brazil’s Exhibition Industry? (Part 3 of 3)

Interview with Juan Pablo Devera, President of Reed Brazil and President of UBRAFE by Stephanie Selesnick (Part 3 of 3) We had a chance to catch up with Juan Pablo Devera after the recent 12th Annual Meeting of the Exhibitions industry (ESFE), Brazil’s largest meeting for exhibition leaders. This is the last of a 3-part interview on the Brazilian exhibition industry. What are UBRAFE's plans for 2017? UBRAFE has been active in Brazil since its foundation 35 years ago. We started as an Association [...]

By | 2017-12-08T09:43:23+00:00 May 23rd, 2017|All, Americas|0 Comments

How the Brazilian Exhibition Industry is Reacting to Economic Challenges (Part 2 of 3)

Interview with Juan Pablo Devera, President of Reed Brazil and President of UBRAFE by Stephanie Selesnick (Part 2 of 3) This is a continuation of an interview with Juan Pablo Devera after the recent 12th Annual Meeting of the Exhibitions industry (ESFE), Brazil’s largest meeting for exhibition leaders. Have economic challenges forced organizers to improve: streamline processes, get closer to their customers, etc.? In what ways? Our country is one the youngest democracies in the world. Open to a [...]

By | 2017-12-08T09:43:03+00:00 May 19th, 2017|All, Americas|0 Comments

An update on Brazil’s Exhibition Industry (Part 1 of 3)

Interview with Juan Pablo De Vera, President of Reed Brazil and President of UBRAFE by Stephanie Selesnick (Part 1 of 3) We had a chance to catch up with Juan Pablo Devera after the recent 12th Annual Meeting of the Exhibitions industry (ESFE), Brazil’s largest meeting for exhibition leaders. Organized by Grupo RADAR, an UFI media partner and member, the conference promoted the development of creative ideas and synergies between industry members in one of the most dynamic markets in Latin Americ [...]

By | 2017-12-08T09:43:50+00:00 May 4th, 2017|All, Americas|0 Comments

“Schneebit” from nerd to rock star

Blogger: Christiane Appel, Editor in chief, m+a Deutscher Fachverlag GmbH. "Schneebit" (perhaps best translated as snowshow) is history, and that's what it will remain, even if Cebit is now supposed to be transformed into a cool event. The trade fair's organizers Deutsche Messe have a warmer season in their sights and have therefore rescheduled the event to summer to be held under the expo roof. One of the arguments was that it's easier to emotionalize technology presentations in summertime. The [...]

By | 2017-12-08T10:11:27+00:00 March 30th, 2017|All, Digital Innovation, Europe|0 Comments